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How a $10m Deal Propelled Ajiboyede’s Zido Into Africa’s Toughest Market

by Segun Adeyanju
August 25, 2025
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How a $10m Deal Propelled Ajiboyede’s Zido Into Africa’s Toughest Market
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By Segun Adeyanju 

Zido, founded by entrepreneur Sam Ajiboyede, is making bold moves in Africa’s logistics industry after securing a $10 million financing deal.

The investment has positioned the company to tackle one of the continent’s most challenging sectors, where infrastructure gaps and operational bottlenecks remain hurdles for businesses.

Ajiboyede, who previously built a reputation in tech-driven services, said Zido’s mission is to simplify cargo movement and bridge logistical inefficiencies that have long stifled trade across African markets.

With the funding, the company plans to expand its fleet, strengthen partnerships, and deploy digital tools that improve transparency and efficiency in supply chains.

Industry experts note that entering Africa’s logistics market requires deep resilience, given its fragmented systems. Yet, Zido’s approach of combining technology with practical solutions is seen as a strong step toward easing the movement of goods across borders.

Ajiboyede expressed confidence that the company is set to redefine logistics on the continent, saying Zido will continue to innovate and deliver solutions that support businesses and economic growth.

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Segun Adeyanju

Segun Adeyanju

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