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Michelle Madonna turned a business into an Instagram career

by Empire Writers

While, in recent years, she’s been recognized for her work and online presence as an Instagram influencer, she first got her start in the early 2010’s when she launched a viral business at the advent of the Instagram era. Shortly after the mega popular platform was launched in 2010, Madonna launched her own business via Instagram that same year, called Flower Children Only—a trendy accessories brand that went viral thanks to their popularity at music festivals.

Specializing in flower crowns and other popular festival accessories, Madonna’s brand made it on to Coachella favorites like Gigi Hadid, Alessandra Ambrosio, and Paris Hilton among others.

But after nearly a decade in business, having grown her audience and following on Instagram thanks to her brand, Madonna sold the business and turned to influencing and content creation full time. Parlaying her online success into a new type of online endeavour, this time as an influencer, she has since managed to amass more than 255K followers on her personal account, generating opportunities to work with big brand names like Zappos, Papyrus, UGG, Lexus USA, and ABC’s the Bachelor.

Focusing primarily on fashion, lifestyle, travel, makeup, skin care, and other style-related content, Madonna has carefully curated an engaged following, inspiring others with style.

As she continues to seek new avenues to create, Madonna’s latest venture has been expanding into an acting career. The content creator now turned actress has thus far worked on HBO’s mega hits Succession and Billions as well as the upcoming reboot of Sex and the City, And Just Like That as a background actress. She now looks forward to broadening her experience even further with greater roles in the future.

While most influencers these days have turned their followings into a business, Michelle Madonna was one of the first to use Instagram as a platform to build her own business, later successfully turning the business into a full-time influencer career. To keep up with Michelle Madonna, follow her on Instagram.

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