Plantain chips are a healthy snack everyone loves to buy and eat. You don’t need to stay idle and wait until you have millions in your account before you start this type of business locally, Entrepreneurng report.
You can start a plantain chips business with as low as #5000 from the corner of your room and you see yourself becoming a global enterprise in the future.
Any common person knows how to fry plantain but not everyone has the idea of a plantain chips business. You need to seek prior knowledge from people who are experienced in the business and let them put you through the process of how it can be done for it to be marketable.
Before you can start a plantain chips business on a large scale in Nigeria, there are practical steps to follow:
1. You need a capital
Before you can venture into this business you need the required start-up capital to finance the business. You need money to rent a warehouse and get the required equipment such as a plantain cutting machine, sealing machine and many others.
capital is always the backbone of any successful business because it triggers fast productivity and brings the business idea into reality. To start this type of business on a large scale you need a start-up capital of nothing less than half a million for a start.
You need to write a business plan stating your goals, aims, and objectives. It should also include your company’s operation, marketing strategy, and all financial expenditures.
A well-written business plan will serve as a guide for the present and the nearest future to come. If you don’t have a good business plan your business might end up being a failure.
3. Register your plantain chips business
Before you can be granted a license to supply your product internationally you need to register your business under a recognized organization such as Cooperate Affairs Commission (CAC) and National Agency For Food And Drug Administration And Control ( NAFDAC).
You need a NAFDAC registration number before you can start producing your plantain chips globally and for it to become a legalized development.
After you might have secured a space or rather a warehouse, you should start your plantain production.
For your production to be easy you need to get connected with most rural farmers to get your raw plantain for production at a more cheaper price and have access to buying in large quantities.
One secret you should acquire for good production is your recipe which makes it different from others in the market.
5. Packaging and good marketing strategyÂ
Yes, how you package your product is what makes it unique compared to others in the market. You don’t need to follow other people’s patterns, think about your creativity and make your product stand out among the crowd. Let people see the difference.
On the other hand, you need suppliers or distributors that will help you market your product and sell to most retailers. for an effective marketing strategy, you need to have your brand name for your product and print out your stickers.
For example, your brand name can be mamateez plantain chips and also your address and phone numbers should be included on your stickers which will make your product more marketable and known to the general public.
In conclusion, the secret of a successful plantain chips business is your branding because a lot of people are into this business, but how you showcase your brand is what makes it different from the one already existing.
For example, everybody knows the popular Zobo if l change my brand name to Zobby. People will be eager to buy my product because of the brand name. By following these unique steps get ready to become the next business icon with plantain chips.
